Blog Sales Enablement Sales Management

The Mother of All Learning: The Reality of Reinforcement & How To Deal With It

reality-reinforcement-sales.jpgWhat do Wayne Gretzky, Yo-Yo Ma and great sales professionals have in common? 

They all spend an immeasurable amount of time honing their craft. This is the catalyst to the 10,000 hours needed to become an expert at anything. 


Two-Thirds of B2B Salespeople Considered Average or Poor [Roundup]

salespeople-poor.jpgWelcome to your weekly roundup for July 21-28. This week we’ve got insight into why so ⅔ salespeople are considered average or poor, 13 social selling activities you can do right now to build pipe and the best practises of lead response management. Enjoy. 

Blog Sales Webinar

Sales Enablement Priority: Empowering Your Sales Force With Social Selling


Did you know: the number of companies with dedicated sales enablement roles has more than doubled since 2013.

As investments in enablement continue to grow, studies show that social selling is among the top priorities for these programs. To be successful, enablement professionals need to take a strategic approach to supporting reps on their social selling journeys. The question is – how?

Join Brainshark and Sales for Life for an in-depth look at why social has become an area of emphasis for sales enablement, and how enablement leaders can empower sellers to make social a valuable tool for engaging with prospects and customers.

Attend this webinar and you’ll learn:

  • Why social selling is a key priority for sales enablement leaders
  • How to make social selling learning available for your sales force
  • How to enable your sales force with technology and content
  • and much more.

Date: Thursday, August 17th, 2017

Time: 2PM ET (11AM PT)

Duration: 30 Minutes

Blog Sales Webinar

How To Have More Authentic Conversations With Account Insights

Authentic Conversations 

Know thy buyer. It’s a familiar adage, and we all know the significance of understanding your buyer when building new relationships. So why doesn’t we always do it?

The internet has made researching and uncovering insights about your buyer easier than ever. But the challenge is getting the right insights, at the right time, and then properly channeling them into a real buyer conversation.

To learn more about how to do that, we’ve joined forces with in our next webinar. Amar Sheth (VP of Customer Success, Sales for Life), Jill Rowley (Social Selling Evangelist) andSteve Woods (CTO, will discuss strategies on elevating your sales team with smarter selling.

 Watch this webinar and you’ll learn:

  • How to find account insights to better understand your buyer’s business challenges, goals and pain points
  • How to gain visibility into your best relationships within target accounts
  • The importance of continuously building your network over the lifetime of your career

Date: Thursday, August 3rd

Time: 2 PM EST / 11 AM PST

Duration: 30 Minutes

Blog Sales

Dear Salespeople, The Only Way To Disarm Your Buyer Is With Content

sales-buyer-content.jpgI believe wholeheartedly that sales professionals have the best of intentions when wanting to speak with, and ultimately do business with, their buyers.

Blog Youtube

Flip The Switch To Social: Proven Tactics To 10X Your Pipeline



The Promises and Perils of Automating Lead Management


Blog eBook

Social Selling Adoption Report 2017

A recent LinkedIn study found more than 3/4 buyers expect sellers to have done their homework and provide insights or knowledge into their business. However, only 7.5% of sellers say they’re “extremely proficient” with social selling. 

Blog Digital Transformation Sales Management

The 5 Mistakes That Can Kill Your Sales (And How To Avoid Them)

5-mistakes-kill-sales-team.jpgI’ve spent the last several years helping companies transform their sales teams from analog to digital. During this time, I’ve seen companies become wildly successful in their digital efforts, and others crash, burn and waste tens of thousands of dollars.


Even Top-Selling Reps’ Jobs Are At Risk [Roundup]

top-selling-reps-jobs-stake.jpgWelcome to your weekly roundup for July 14-21. This week we have advice on how salespeople, even top-performing reps, can protect their jobs from the curve of commodification, new data from the State of Sales 2017 and a summary of the four stages to becoming an excellent front line sales manager.