Blog Sales Advice

Crawl, Walk, Run: The Evolution of A Salesperson [SlideShare]

Connected Selling“Connected selling is informed selling.”

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9 Content Marketing Lessons We Can Learn From Drake Lyrics

I know what you’re thinking: “Not another one of these analogy-style posts.”

Blog Company News Sales 2.0

eBook: Where Does Social Selling Fit In The Buyer’s Journey?

The Buyer Journey: EbookHow do current sales methodologies fit within the current buyer’s journey?

How do companies educate buyers before their competitors do?

How do sales reps and companies provide value and insight to potential buyers?

Social Selling brings value to every stage of your buyer’s journey. However, many companies struggle to see how these tactics can be applied throughout this process.

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Beware the Stagnant SEO Consultant: Why You Should Focus on Content Marketing


Two years ago, if your SEO consultant was reporting on things like “keyword density” in your posts or warning against using a subdomain for your WordPress blog, or concerning you with your URL structures, I would say she was doing her job.

Blog LinkedIn Social Selling Tools

Are You Using These 7 Secret LinkedIn Tactics?

LinkedInSurprise! The tools you need for better sales are right there in front of you, but you might never see them until somebody points them out. Most sales professionals recognize that using LinkedIn for Social Selling can be very effective, but not everyone knows exactly how to do that.

Blog Content Marketing

Helping Is The New Selling: How Sharing Content Creates New Opportunities [Video]

Sharing Content Create OpportunitiesOn this edition of The Social Influencer Series, I had the pleasure of interviewing Brendan Cournoyer, Director of Content Marketing, at Brainshark.

I wanted to invite Brendan so you could get a first-hand and behind-the-scenes look into why sales should be sharing content. Yes, we’ve talked about this for a while now but I thought that perhaps I should bring in a pro so you could hear it straight.

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The Complete Idiot’s Guide to Intelligent Content


If you’re a content marketer, you’ve probably heard the term intelligent content tossed around here and there.

Blog Uncategorized

How Do You Stack Up? Uberflippers Show Off Their Marketing Stacks

As a marketer, you know that there’s no single do-it-all solution that lets your team execute all of your company’s marketing initiatives.

Blog LinkedIn

Rank First: How To Optimize Your LinkedIn Profile For Search

You don’t have to be an SEO expert to know that Google’s algorithm places heavy emphasis on a website’s keywords to determine how to rank it in search. Of course, there are several other factors that make for good or bad SEO juju, but this is the golden rule of SEO at its simplest.

Blog Sales Advice Sales Inspiration

The Boomerang Effect: Creating Win-Win Relationships

The Bloomberg EffectSocial psychologists call it The Boomerang Effect. Politicians call it Blowback. Spiritually, it can be called Karma.

Whatever you call it, what goes around does come around. And this applies to good and bad actions. Do you agree with this sentiment?