You might have felt it — a small pang, a sinking feeling, a little wave of disappointment. Your latest content piece wasn’t the home run you thought it would be.
Automated programs (or whatever you may call them) are the most powerful function of a marketing automation system.
If you’re like us, then you for sure love a good infographic. We’re big fans of visual content – and infographics are a fun and easy way to display complex data or processes. There’s a seemingly endless sea of Social Selling infographics out there, so we rounded up a handful we think are particularly helpful and and eye-catching. From how to craft the perfect LinkedIn profile, to implementing a successful Social Selling routine, here are 5 infographics we love.
We Canadians are often the butt of many stereotypes—our national interests apparently include hockey, beavers and beer.
As Social Selling grows and enters the sales process of organizations, the most natural questions that emerge pertain to metrics. Sales is used to measuring everything and social is no different.
Despite the rise of newer marketing channels, email marketing is far from dead.
As we finish the first half of 2015, I’m delighted to see the number of companies starting to look at, understand and evaluate Social Selling. This just wasn’t the case two years.
How time flies!
However, we’re still very early in the days of Social Selling adoption. Most companies we speak with today are just starting to teach their sales professionals Social Selling tips. Teaching tips is a great place to start – they excite and demonstrate the potential of incorporating social into the sales process.
Content optimization is the marketer’s version of the song that never ends. Yes, it goes on and on, my friends.
If your sales organization is like many, you’re still using traditional sales techniques like cold calling. It’s time to evolve with the changing world. Your organization may be aware of Social Selling and its importance, but how do you ensure everyone is onboard?