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15 Solid Stats That Prove The Power of Social Selling [SlideShare]

15 Solid StatsWhat’s the exact impact that Social Selling on a sales rep’s pipeline and quota? How well does Social Selling compare to traditional sales tactics like cold calling and email? What are sales reps currently missing out on by not using Social Selling?

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Blog Sales Advice Sales Metrics

The ROI Of Social Selling: Give Me $1 And I’ll Give You $5 [Video]

ROI Of Social SellingThere is a ton of talk about Social Selling in the market. If you’re in sales or marketing today, there doesn’t appear to be a shortage of it. Sales people are offering tips, trainers are offering workshops, companies are sitting back and wondering what to do.

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Blog Sales Metrics Social Selling Tools

How To Measure Your Social Selling Efforts With Your CRM [Video]

If you’ve implemented Social Selling into your organization, I applaud you. But you may have neglected to include one of the most important components of developing a Social Selling program: measurement. You need to build accountability into your key performance indicators (KPI). But how do you measure the effectiveness of your Social Selling efforts? The answer may be in a tool you probably already use: your CRM software.

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Blog Content Marketing Infographics Sales Sales Metrics

The ROI of Social Selling [Infographic]

Project Analysis

Social Media has become a key digital strategy for a vast majority of sales and marketing teams (70%+). But how are companies measuring the impact of Social Selling? Do they even see value in tracking those channels? For those who do gather Social Selling data, what results are they reporting so far? Is Social Selling driving actual revenue?

The following infographic reveals that although social tactics are indeed having a positive effect on the bottom line of North American businesses, most of them still struggle to measure the ROI of those efforts.

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Blog Infographics Sales Advice Sales Metrics Social Selling

The State Of Social Selling In 2014 [Infographic]

Social selling is having an important impact in the way buyers interact with companies.

According to a study by Social Centered Selling, 54% of social salespeople have tracked their social media efforts back to at least 1 closed deal. Our latest infographic explores the way companies are leveraging social selling, including top benefits, sales results, and relevant advice by social media experts. Check it out!

Key insights:

  • Knowing how to target prospects is still a big concern for 83% of companies.
  • 73% of companies that spend 6+ hours per week working on social media see an increase in lead generation.
  • 57% of organizations who’ve been using social media for at least 3 years report it has helped them improve sales.

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Blog Sales Metrics Sales Process

Predictive Sales Analytics Are BLOWING MY MIND!

Predictive Sales Analytics

Predictive analytics are taking sales measurement to a whole new level.

We were running our Salesforce.com CRM just like everyone else. We used “Stage” and “Probability” to guesstimate our sales pipeline. Sure, we were pretty solid at keeping important statistics like Opportunity Source and Dates for each change in the buying process, but we hadn’t taken it seriously until Kevin Thomas Tully on our team suggested we move to a Predictive Sales Analytics model.

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Blog Sales Metrics

2 ROI Calculators to Explain Social Selling to Your CEO

Social Selling ROI

If your organization is new to using social media for sales, you may have to explain Social Selling ROI to your management or executive leadership team.

There are 2 ways to determine the ROI of a Social Selling program.

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Blog Content Marketing Sales Metrics

Hockey Stick Growth: 1 Post/Day to 24 Posts/Day

Hockey Stick GrowthThe goal is to have your growth acceleration stop travelling linearly like the shaft of a stick, and travel north like a “J” – FAST! This is hockey stick growth.

Your linear growth has been achieved from your sales and marketing team’s commitment to sharing your blog post 1x a day. It’s been great. You have one use case for social selling.

However, a pat on the back isn’t what you’re interested in. In fact, you’ve grown tired of just having okay results from your sales reps social selling activity.

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Blog Content Marketing Sales Metrics

How to Increase Your Inbound Leads and Web Traffic By 200% With Social

Sales Recruitment ProcessUsing content marketing and social media tools, you can increase your inbound leads and website traffic significantly.

This is such a simple equation: (Number of participants x Content Shared) X Original Content Created

We, at Sales for Life, understood most of that equation intimately. However, we didn’t understand the power of a unified content sharing front (as we’re a Ken Krogue at AA-ISP. That’s when my eyes were opened to the power of volume.

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Blog Sales Metrics Social Selling

Social Selling Reduces the Cost Per Lead

Our data shows that it costs 75% less to generate leads on social media than on other channels. At the bare minimum, social selling is something that you should be exploring.

In the world of B2B sales and marketing, we’ve always been fascinated with a few key KPIs that help us manage our business. One of them is cost per lead.

Your sales team is hard at work every day generating leads and chances are that your marketing department is out there generating marketing qualified leads so your sales people can transform them into viable opportunities.