Category: Sales

In the modern age of sales we as reps have had to adapt to new ways of attracting customers. To do this, many reps and Social Sellers have begun sharing content on a daily basis to display their area of expertise. We’ve all heard it time and time again; “position yourself as a THOUGHT LEADER to your prospects.”

Well if you’re relatively new to the world of Social Selling then you’ve probably got a lot of questions about how to approach sharing content with your buying community. If that’s the case then you’re in luck because this post has been written for your benefit.

Check out the frequently asked questions I hear from reps about Social Media Posting Best Practices and let me know if you have any others via the comment box at the bottom.

The beginning of a new year is the perfect time to look back, look ahead and reflect on lessons learned during the past year. It’s also a good time to make some resolutions about doing things differently. Here are some encouraging numbers about New Year’s Resolutions from Forbes:

We’ve known this for years. That’s why our sales managers hammer ask us to stay in front of prospects by constantly calling them. They know something that we all do: without staying top of mind with buyers, our chances of a sale diminish rapidly.

What are you doing to increase your chances of visibility so buyers become more aware of you?

Check out this video to see what I mean.

Ahh, holidays. The traditional time to spread joy and good cheer.

Many companies promote a culture of gift giving (and, of course, receiving). For some sales and marketing professionals, however, this time-honored ritual causes unnecessary stress.

Why worry about being creative, or being labelled too practical? Instead of choosing an ordinary gift card or an oh-so-special article of clothing (a tie – really), or perhaps some “home” baked goods, feed the intellectual curiosity of your colleagues and co-workers with the following list of thought-provoking sales books.