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Blog LinkedIn sales training

Is It Worth Paying For LinkedIn’s Premium Features?

The sales professional community is finally starting to see the value of LinkedIn for Social Selling. For those that get it, it’s been mega-successful!

But the challenge is figuring out if your reps should stay with the basic subscription or upgrade to the paid Sales Navigator version. It’s a powerful tool with many benefits so the intrigue in moving to it is quite natural for sales, marketing and operations leaders.

What’s our philosophy on this?

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Blog Uncategorized

Is Your Content an Enthralling Conversation or an Awkward Goodbye?

You know the difference. There are some conversations that you cannot get enough of, and there are some that you’d do anything to get out of. Anyone who has seen Groundhog Day definitely knows the latter (don’t be Ned Ryerson).

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Blog Guides Twitter

Social Selling On Twitter: The Definitive Guide For Using #Hashtags

Have you or your sales team ever wondered how to find targeted buyers on Twitter? There’s hundreds of thousands of tweets going out every minute and some of those are from prospects talking about the problems that your company solves, yet social sellers spend 76% of their time on LinkedIn and only 16% on Twitter.

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Quiz: What Kind of Content Marketer Are You?

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The great thing about being a content marketer? You’re a jack of all trades—more than a marketer.

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Blog Uncategorized

Content Roundup: Using Silly Quizzes for Serious Marketing

Over the past year, online quizzes have taught me that I’m left-brained, that my professional spirit animal is a white lion, and that my actual age is 57.

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Blog Sales Enablement

Improve The Performance Of Your Sales Team: 9 Trends For Learning And Development

Improve The Performance Of Your Sales TeamWhat are you doing to make your sales training more innovative and effective? Big Data, gamification, real-time learning… These are all key tips, trends, and opportunities that I took away from hundreds of top sales enablement leaders at the Chief Learning Officer (CLO) Symposium. More importantly, they are also best practices that Learning and Development departments are applying today. Here’s a breakdown of what I learned:

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Blog Uncategorized

Know Your Prospect: How to Leverage Data for Smarter Sales Conversations

There’s no shortage of data out there for Sales and Marketing to use—some if it is valuable, some of it isn’t.

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Blog Uncategorized

Improving The Performance Of Your Sales Teams

https://salesforlife.com What are you doing to make your sales training more innovative and effective? Big Data, gamification, real-time learning… These are all key tips, trends, and opportunities that I took away from hundreds of top sales enablement leaders at the Chief Learning Officer (CLO) Symposium. More importantly, they are also best practices that Learning and Development departments are applying today. Here’s a breakdown of what I learned.

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Blog Sales Advice

How Social Selling Trumps Cold Calling: 5 Actionable Tactics

How Social Selling Trumps Cold Calling

As a sales professional, you know how important researching your buyer can be before you cold call or use any other tactics. You can use social media today to find a ton of this info. It can help you know more about the buyer so you can tailor your message accordingly.

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Blog Uncategorized

Storyboarding: The Secret to Creating More Engaging Content

When you set out to write a new piece of content, you probably start with an outline. What’s the key message? What are the supporting points? How will you tie it all together?