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The Social Success Factor: Mario Martinez Jr.

 

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Blog Success Stories

What Does A Sales Leader Say About Implementing Social Selling?

Mario Martinez Jr. Views On Social Selling“Changing the way you do business to create opportunity can be hard within an organization” says Mario Martinez Jr. Mario is a Regional Vice President of Sales at PGi, a leading global software and communications provider.

He is right. Social Selling today is beginning to make an impact on the way buyers can be approached and how B2B sellers can be invited into solutions-based conversations.

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10 Ways to Increase Social Shares on Your Blog

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If you’re like most business owners, you created your blog to expand the influence of your brand and build an audience. And that’s smart, as it turns out that 41.67% of people measure the social influence of a blog by the number of social media shares it gets.

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Blog LinkedIn

22 LinkedIn Tools To Power Up Your Sales Prospecting [SlideShare]

22 LinkedIn Tools To Power Up Your Sales ProspectingAt this point, you already know that LinkedIn is a social platform for professionals as well as a great tool for connecting with targeted buyers and potential prospects. You also know some of LinkedIn’s greatest features. But have you unlocked its full potential?

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Blog LinkedIn

LinkedIn Groups Management: Connect With Targeted Buyers Using SalesFlock

As a sales professional, you probably already belong to dozens of LinkedIn groups. They’re a great way to engage with other professionals, generate leads, and keep on top of industry trends. But if you belong to many groups like I do (I’m currently a member of 50 LinkedIn groups!), monitoring engagement can be a huge challenge. It’s just impossible to monitor all of that group activity—and that can mean missed opportunities and lost business. Fortunately, I’ve recently come across a great tool that can help monitor LinkedIn group engagement so you can stay on top of all of your groups.

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Blog Social Selling Training

5 Ways To Make Sure Your Sales Training Is Effective

Person Holding A StratoscopeHow many times have you or your team completed sales training without knowing its real outcome? You’ve asked yourself, “Will I be able to turn all this content into actionable tactics? Will it help drive more sales or will this just be another learn-and-forget experience?”

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Content Roundup: The Dos and Don’ts of SEO Copywriting

Copywriting for SEO, SEO copywriting… how has it changed in light of Google’s algorithm updates? What are the best practices? Should this even be a focus for modern marketers?