When sales pros start their social selling routine, Instagram probably isn’t the first tool that comes to mind. But for a platform that boasts over 400 million users and 80 million posts per day, Instagram has established itself as a worthy place for brands — and individuals — to engage with their audience, widen their reach and prospect customers.
Chief sales officers have a ton of decisions to make: How can I organize my resources to best hit my quota? How do I hire and train the best people? How do I work effectively with my coworkers in marketing, finance and product so I can hit my quota?