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Is It Worth Paying For LinkedIn’s Premium Features?

The sales professional community is finally starting to see the value of LinkedIn for Social Selling. For those that get it, it’s been mega-successful!

But the challenge is figuring out if your reps should stay with the basic subscription or upgrade to the paid Sales Navigator version. It’s a powerful tool with many benefits so the intrigue in moving to it is quite natural for sales, marketing and operations leaders.

What’s our philosophy on this?

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Is Your Content an Enthralling Conversation or an Awkward Goodbye?

You know the difference. There are some conversations that you cannot get enough of, and there are some that you’d do anything to get out of. Anyone who has seen Groundhog Day definitely knows the latter (don’t be Ned Ryerson).