Category: Blog

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Blog sales pipeline Sales Process sales professional sales strategy

You’re Over Two Months into the Year…So Now What? Where is Your Sales Pipeline At?

We’re just beginning March. By now, your sales kickoff has been completed, and you have your comp plans in hand. All your sellers are now out in the market.

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Blog sales professionals

Social Sales: All B2B Brands Will Soon Be Media Companies

I read an interesting blog a couple of days ago titled ‘Why All B2B Brands Will Be Media Companies in the Next 5 Years.’ That’s a catchy headline – it certainly caught my attention anyway. Could it be true? How will your B2B sales team operate in a media environment?

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Blog modern selling Social Selling

5 Ways to Involve Your Marketing Team in Modern Digital Selling

When customers approach us about modernizing their sales pipeline development process or go-to-market strategy, you might assume that most of those calls come from sales enablement leaders. So you might be surprised to learn that marketing teams make up 1/3 of every conversation we have with new customers.

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Blog digital sales modern selling sales strategy

[Webinar]  ‘Accelerate Your Sales Process with a Modern Selling Approach’

A webinar titled, ‘Accelerate Your Sales Process with a Modern Selling Approach’ was held last week on Thursday, February 21, 2019, 11:00 AM PT – 12:00 PM PT.  It was a one-hour webinar in which Jamie Shanks, Author of SPEAR Selling and one of North America’s leading Digital Selling experts, and Ray Makela, CEO at the Sales Readiness Group, delivered a virtual talk regarding the techniques and benefits of implementing a modern selling program.

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Blog Sales Process sales training Social Selling Social Selling Training

Tom Peters States “Training Is the Number One Profitability Strategy for Your Company”

Tom Peters’ 2018 book The Excellence Dividend  talks about how critical skills and capability development is for any department in your organization. In fact, he states that training is the number one profitability strategy for your company.

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Blog Content Marketing marketing Sales

Two Innovative Ways to Improve Sales and Marketing Alignment

I recently read an excellent book called The Excellence Dividend by Tom Peters—an ex-McKinsey consultant whose consulting practice now focuses on customer experience and customer excellence. In his book, Peters talks about the importance of cross-functional alignment. And I whole-heartedly agree!

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Blog digital sales Digital Sales Transformation

3 Ways Great Teams Acquire Budget for Digital Sales Transformation

You can argue that all investment funds are difficult to acquire from the CFO – but purchasing services like sales training to improve performance and consulting companies is a tough sell internally. I get it.  Remember the CFO is also not a seller, and doesn’t always understand that sales skills are sharpened like a knife, not turned on/off like a blender.

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Blog digital sales Social Selling

Two Major Disadvantages of Self-Developing a Digital Sales Transformation Certification

You have a teammate or team internally that has convinced you that they can build a Digital Sales Certification. Perhaps they have even alluded to being capable of scaling the program nationally or globally.

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Blog digital sales featured Sales Social Selling

Global Enterprises Are Now Embedding “Digital Sales” Seamlessly Into Their Sales Methodologies

It’s beginning – the term “social selling” (or “digital selling”) is slowly being integrated into what it will naturally become… “Selling”.

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Blog Sales and Marketing sales professionals Social Selling

What is the Difference Between Social Media Marketing and Social Selling?

When sales and marketing work well together, social media marketing and social selling are powerful strategies for driving revenue. In fact, as recent social media statistics state, 64% of Twitter users and 51% of Facebook users are more likely to buy the products of brands they follow online.

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