Sales leaders are always asking what’s the ROI and cost-per-lead of LinkedIn. To answer the question simply, my personal business development ROI with LinkedIn is unmatched by other sales mediums. That’s right – I personally (not including what our sales team accomplished) created $350,000 in new opportunities in 6 months, using LinkedIn Executive ($100/month account).
A true Social Seller will look to increase the number of LinkedIn views and appearances in searches by taking simple steps. These steps are content marketing and profile optimization of keywords. This video will help you understand how.