Content Roundup: 5 B2B Content Hacks You Need to Know

Jamie Shanks
Jamie Shanks
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B2B Content Hacks Roundup

You know that feeling you get when you find an amazing actionable tip in a blog post? It’s somewhere between “NO WAY!” and “I’ve got to try that.”

This week’s #ContentRoundup includes 5 cool content hacks I’ve come across — try them out and let me know what you think!

1. Double your email open rate

B2B Content Hacks

This simple, 2-step hack comes from Noah Kagan of SumoMe. If you want to improve your email open rate: 1) Take the same email you sent and change the subject line to something new, then 2) Email it again to just your non-opens.

2. Use Google Tag Manager to track content engagements

B2B Content Marketing Hacks

Google Analytics’ tracking defaults are focused on measuring eCommerce acquisition. BUT, using this hack from Outbrain, you can set up better Event Tracking and get more engagement insights on your content — sweet deal!

3. Brainstorm viral ideas using BuzzSumo

B2B Content Hacks

Neil Patel provides a great step-by-step breakdown on how to turn BuzzSumo data into killer content ideas. Check it out here.

4. Make sure it hasn’t been done before

B2B Content Hacks

It’s really, really, really difficult to come up with awesome original ideas when you’re creating content in a crowded niche. This post from Komarketing has some great hacks for keeping your content ideas fresh and original.

5. Listen to the experts

B2B Content Marketing Hacks

Content Marketing Institute recently asked some content marketing pros about their best content hacks. Behold — here are some awesome tips that might just be able to help you find a new solution.

Get more expert B2B content marketing hacks in our webinar series. Register now!

B2B Content Hacks

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