A prescriptive approach to scaling a Social Selling program to better address the digital buyer.

Social Selling Mastery® provides the roadmap for sales and marketing professionals seeking a better way to attract and win today’s buyer. This book presents a Social Selling ecosystem for leadership, sales, marketing and enablement, which teaches you how do deploy a scalable system that drives massive sales returns. Beginning with the big picture and gradually honing the focus for your role, you’ll learn the techniques that will change your entire approach to the buyer.


  • Part 1: Creating a Mindset Shift for a Digital Transformation
  • Part 2: Social Selling Mastery for the sales professional
  • Part 3: Building a lead factory with Digital Content Marketing
  • Part 5: Scaling up: Sales Operations and Enablement


The ultimate account-based sales guide for the modern digital sales professional

Jamie Shanks

About The Author

Jamie Shanks

Jamie Shanks is one of the world’s leading Social Selling experts. He has personally built Social Selling solutions in nearly every industry, ranging from start-ups to Fortune 500 corporations, such as Xerox, Sprint, Thomson Reuters, ServiceNow, Oracle, and SAS. Before starting his first sales agency, Jamie was the Director of Sales at two SaaS software companies – Captive Channel Corp. and Firmex Inc., building their businesses from infancy to profitability. Sales for Life is now the world’s definitive Social Selling training and coaching company.

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