Category: Infographics

Categories
Blog Infographics Social Selling

Social Selling in 2015: A Look Into The Next 12 Months [Infographic]

Social selling has proven to be both popular and effective. According to a 2014 study by DemandGen, 72% of B2B buyers used social media to research their purchase decision in 2014. High performing companies like Oracle, IBM, SAS and ADP among others are already reaping the financial and brand benefits of empowering their sales teams with training in social selling and access to the best tools available.

So what does 2015 hold for this quickly evolving space? From consumer trends to effective social platforms and content types, 2015 will be a big year for social selling. Take a look below!

Continue reading “Social Selling in 2015: A Look Into The Next 12 Months [Infographic]”
Categories
Blog Infographics Sales 2.0 Sales Advice Sales Inspiration

How To Be An Influencer: The 6 Principles Of Persuasion [Infographic]

Understanding what motivates people helps us to better tailor our content and overall messaging to speak to their needs. The following infographic by Dr. Robert Cialdini’s, Professor Emeritus of Psychology and Marketing at Arizona State University, describes six principles of persuasion that have proven to help businesses people become influencers and achieve their goals:

Continue reading “How To Be An Influencer: The 6 Principles Of Persuasion [Infographic]”
Categories
Blog Infographics LinkedIn Social Selling

How Does An Ideal LinkedIn Profile Look Like? [Infographic]

Having a strong LinkedIn profile is the corner stone of any Social Seller’s activity. Our LinkedIn profile illustrates who we are, what we do and, most importantly, how we can help buyers.

Your LinkedIn should NOT be a replica of your resume. Your resume is your career history. It’s dull, boring and often task-based. Your profile should rather reflect your future, what you’re focused on and how you can professionally serve others.

Our friends at Hubspot have compiled a very insightful infographic on how to structure the perfect LinkedIn profile. Is your profile optimized for success? Will it attract your target audience? What should you change? See below!

Continue reading “How Does An Ideal LinkedIn Profile Look Like? [Infographic]”
Categories
Blog Infographics Sales Sales 2.0 Social Selling

Who Do People Buy From? [Infographic]

There’s a lot of talk around the changing sales and marketing landscape. But this evolution is driven by one important factor: the buyer. The way people purchase products and services online has dramatically changed over the years – and these days, buyers have more power than ever. To understand more about what influences today’s customer, we’ve put together an infographic that reveals their motivations.

What kinds of content resonate more with buyers? Who do they trust? Which tools should you employ to simplify the buying process? Take a look!

Continue reading “Who Do People Buy From? [Infographic]”
Categories
Blog Infographics LinkedIn Social Selling

How To Structure The Ideal LinkedIn Profile (Infographic)

With 88% of B2B professionals in the US using LinkedIn, the network has become a go-to source for them to research vendors and products. Sales reps can’t afford to have a mediocre LinkedIn profile. As we share content and engage with clients on a daily basis, our LinkedIn profiles represent who we are, what we do and, most importantly, how we can help those who research our products and services.

Quicksprout has compiled stats and tips to help you optimize your LinkedIn profile and ultimately attract targeted buyers. Follow the steps in the infographic below.

Continue reading “How To Structure The Ideal LinkedIn Profile (Infographic)”
Categories
Blog Infographics Social Selling

12 Do’s And Don’ts Of Social Selling [Infographic]

During a fire in a convent, a group of nuns were trapped on the third floor. Thinking quickly, they took off their habits, tied them together, and used them as a rope to go down through the window.

After they had reached safety, a reporter asked, “Weren’t you worried that your habits would rip on your way down?”

“Of course not!” said one of the nuns. “Don’t you know how hard it is to break an old habit?”

Continue reading “12 Do’s And Don’ts Of Social Selling [Infographic]”
Categories
Blog Content Marketing Infographics Sales Sales Metrics

The ROI of Social Selling [Infographic]

Project Analysis

Social Media has become a key digital strategy for a vast majority of sales and marketing teams (70%+). But how are companies measuring the impact of Social Selling? Do they even see value in tracking those channels? For those who do gather Social Selling data, what results are they reporting so far? Is Social Selling driving actual revenue?

The following infographic reveals that although social tactics are indeed having a positive effect on the bottom line of North American businesses, most of them still struggle to measure the ROI of those efforts.

Continue reading “The ROI of Social Selling [Infographic]”
Categories
Blog Infographics Sales Advice Sales Metrics Social Selling

The State Of Social Selling In 2014 [Infographic]

Social selling is having an important impact in the way buyers interact with companies.

According to a study by Social Centered Selling, 54% of social salespeople have tracked their social media efforts back to at least 1 closed deal. Our latest infographic explores the way companies are leveraging social selling, including top benefits, sales results, and relevant advice by social media experts. Check it out!

Key insights:

  • Knowing how to target prospects is still a big concern for 83% of companies.
  • 73% of companies that spend 6+ hours per week working on social media see an increase in lead generation.
  • 57% of organizations who’ve been using social media for at least 3 years report it has helped them improve sales.

Continue reading “The State Of Social Selling In 2014 [Infographic]”

Categories
Blog Infographics LinkedIn

LinkedIn for B2B Lead Generation: Why, When, How [Infographic]

This infographic summarizes why, when and how to use LinkedIn for B2B lead generation.

Did you know that over 80% of leads generated through social media for B2B marketers come from LinkedIn? If your B2B business is going to be on social media, LinkedIn should be a priority.

The infographic below from oktopost provides some insightful tips on getting the most out of your LinkedIn posts.

Continue reading “LinkedIn for B2B Lead Generation: Why, When, How [Infographic]”
Categories
Blog Infographics Social Selling

27 Top Social Selling Prize-Fighters

These ‘Heavyweight Champions’, ‘Emerging Contenders’, and ‘International Talent’ represent some of the top social selling expertise in the world.

We put together this infographic to outline the influencers that I read each day for new social selling tips, tricks, and tactics. I encourage you to connect with all of them and stay up to date on their latest content!

Here it is:

Continue reading “27 Top Social Selling Prize-Fighters”