The main thing that keeps sales leaders up at night is quota attainment which is one of the biggest challenges for them. The TAS Group has found that a staggering 67% of all salespeople miss quota and this can be due to the uneven distribution of talent within sales teams.
Sales and marketing alignment is necessary for organizations to achieve Social Selling success. But it’s not going to happen overnight. However, it’s important to get the ball rolling, and start taking actions towards that goal. But where do you start? Here are some tactical things that you can do as the business to start driving towards sales and marketing alignment.
There’s an abundance of content on Social Selling for you to use as a resource. So we’ve cut through the noise and curated a list with the top 10 eBooks for you. As the holidays roll around the corner, it’s the perfect time to learn about all things related to Social Selling.
Below you’ll find a curated list of the best eBooks on topics such as executive buy-in, the modern buying journey, sales and marketing alignment, ROI and more. We’ve done all the hard work for you in compiling all the content, so are you ready to learn more about Social Selling?
Social Selling is having a massive impact in the way world-class sales team’s operate and grow revenue. According to Aberdeen, 73% of salespeople using Social Selling as part of their sales process outperform their peers. But what makes a great social seller? What do social sellers do? How do they align with the modern buyer?
The facts don’t lie: companies with great alignment between Marketing and Sales deliver better results. According to Aberdeen, 99% of their sales teams reach their quota vs. 46% for laggard companies; and these businesses ultimately see an average 13.1% increase in year-over-year revenue vs. a 0.5% decline for laggard companies.
There’s an endless sea of content out there on Social Selling including blogs, videos, infographics and eBooks. You’re probably wondering how you can get the best of the best in Social Selling resources. Well, it’s time to cut the crap.
In this ebook, you will learn about some of the most dominant trends that will reshape the mindset of sales leaders in 2015 and the years to come. These concepts continue to be tried, tested and validated by small and large organizations and have been listed as top trends by research leaders such as PwC, Forrester, Accenture and SiriusDecisions.
Sales for Life was founded with one goal – to become the most trusted sales resource for its customers. During our journey, we’ve had the privilege of serving thousands of sales professionals and leaders around the world, from start-ups to Fortune 50 corporations.
