Juniper Networks is a multinational corporation that develops and markets networking products to help service providers and the public sector create value and accelerate success.
Sales for Life was engaged to provide a formalized approach to Digital Sales learning development and training for 75 Inside Sales Professionals, and 25 Marketing Professionals across EMEA and the Americas.
Program success was evaluated through Sales for Life’s measurement framework, grounded on the Kirkpatrick Evaluation Model, as the industry best-practice. While much of social selling enablement is focused strictly on training, Sales for Life’s model is built around knowledge transfer and application. This is ultimately tied to sales results and ROI. It was through this approach that Sprint was able to correlate actual sales results through application of learning.
The future for social selling is bright at Juniper Networks! By partnering with Sales for Life, there was a quantifiable lift in pipeline and revenue that was attributed to the formalized enablement approach of Sales for Life’s program. Juniper Networks continues to collaborate with Sales for Life to deploy social selling training to various sales teams around the world.
“If had not been for our Social Selling outreach (through key account planning), this opportunity would have been completely overlooked. Our own customer was considering another solution for their adjacent business unit.”
Customer Success Support & Account Development Enterprise ++ Majors
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