With 88% of B2B professionals in the US using LinkedIn, the network has become a go-to source for them to research vendors and products. Sales reps can’t afford to have a mediocre LinkedIn profile. As we share content and engage with clients on a daily basis, our LinkedIn profiles represent who we are, what we do and, most importantly, how we can help those who research our products and services.
Quicksprout has compiled stats and tips to help you optimize your LinkedIn profile and ultimately attract targeted buyers. Follow the steps in the infographic below.