There’s no denying that content marketing has become a key tactic for marketing teams. With so many assets being created on a consistent basis, CMOs need to make sure that their content is easy to access and leverage by sales teams! Below is an ESSENTIAL list for the success of any Social Selling program. Here are 4 simple categories of tools to consider when creating a content library for sales:
FREE:
DropBox, Box.net, Pocket, Feedly
EXISTING:
SharePoint, Google Drive, iCloud, Dropbox (any storage system can be converted)
PAID:
Everyone Social, Uberflip, GaggleAMP, Addvocate, PostBeyond, Spreadfast
MICROSITE:
SAVO Inspire (this is what Sales for Life uses)