Categories
Blog Sales Advice

5 Things to Do before Your Prospecting Calls

Although many have claimed cold calling is dead, the only thing that’s gone by the wayside in the sales department is the idea of single-channel prospecting. Today’s sales leaders know the importance of moving prospecting to multiple channels.

Establish a daily routine on social platforms to find, educate and  authentically engage buyers. 

Categories
Blog Sales and Marketing

What Is Marketing’s Role in Your LinkedIn Sales Navigator Investment?

Congratulations! Your team just made a massive investment in LinkedIn Sales Navigator. It’s now time drive a massive return for this tool. My first piece of advice: Call in your marketing team!

Categories
Blog Sales Advice

3-Minute Call Prep Best Practices – Strategic Ideas

You have a call today via video or phone, and you’re scrambling with your personnel research. Come unprepared with stupid questions like, “tell me a little about your history with XYZ” when it’s all over their LinkedIn profile… you’re a dead duck. But, this blog isn’t about the generic stuff people will guide you to look for:

Categories
Account Based Sales Development Blog

Understanding Account Based Sales Development

Business leaders and sales professionals are keenly aware that focusing on accounts over individual leads often yields better returns for the business.

Companies that forget to practice social selling daily are 40% less likely to  hit their revenue goals.