You’re a seller, a sales leader, an entrepreneur—and you feel you’re missing the mark on creating a personal brand. You’re not alone. Six years into my committed journey into digital selling best practices and I still have moments of Instagram, LinkedIn, and YouTube envy. But then I step out of myself and really review what matters: “Are you engaging the right type of customer in a way they want to learn from you?” What doesn’t matter at all is volumes of likes, comments, shares, retweets, and all the fluffy stuff that doesn’t help your customer.
{{cta(‘cb4c8aa9-77d6-48a5-aa1f-22a9b098f4af’)}}
