Blog Social Selling

5 Real-World Lessons On How To Start a Social Selling Program

The LanguageLine leadership team made a decision nine months ago to embrace social selling. Very quickly, we understood that social selling is a permanent component of the sales landscape and that to ignore it would be perilous. It did not take long for us to grasp that our buyers have changed, and the majority of the buying journey is now completed before a salesperson even becomes involved.