An increasing number of organizations are starting to take steps towards building social selling programs internally. A recent study that we conducted here at Sales For Life revealed that 43% of organizations have started on the path of building formalized program frameworks. Additionally, we discovered that over half of all respondents had sales teams that were actively trying to “figure out social selling.”
At Sales for Life, our mission is to help companies engage the modern buyer and accelerate revenue. That’s why we’re offering this free sales assessment — to help you understand if your company is ready for social selling.
74% of B2B buyers told Forrester they conduct more than half of their research online before even talking to a sales pro. So where do you stand when it comes to this shift in sales?
Just fill out the quiz below to understand what’s required to engage buyers today with digital tactics and social selling.
Motivation is a key component of driving success. Especially in sales or marketing, motivation often leads to increased pipeline and revenue. That’s why it’s important to stay ahead of the curve and learn what it takes to build high performance sales teams today and in the future.
Sales teams need to go digital or risk being left behind in the dust. If you don’t believe this then read the following statistic: only 16% of executives say they have the right people and skills to execute digital transformation (Forrester Research, 2016). As buyers go digital, they rely less on sales teams to learn and make purchasing decisions. How are you tackling this problem?
When implementing digital transformation and social selling across your organization, there are many benefits that result from it, however, there are also many obstacles along the way.
What are the most common mistakes that companies make when implementing digital strategies at scale? How do they avoid these risks? And what makes the process difficult?
In general, most content stinks. According to SiriusDecisions, 60-70% of content in B2B organizations goes unused. For argument’s sake let’s round that off to 65% — almost 7 in 10 of the marketers and salespeople reading this post have useless content.
Sales for Life was founded with one goal – to become the most trusted sales resource for its customers. During our journey, we’ve had the privilege of serving thousands of sales professionals and leaders around the world, from start-ups to Fortune 50 corporations.
