Blog Infographics Sales Enablement

The “It” Factor: Why Sales Enablement Is Key To Revenue Attainment [Infographic]

Organizations that have a dedicated Sales Enablement role see an 8.2% in revenue attainment versus those that don’t. This role helps increase the effectiveness of sales teams by providing the right processes, the right technology and improving selling behaviour to ultimately grow revenue. Yet many organizations don’t have a dedicated function in place, what’s up with that?

Check out the infographic below created by Showpad with research from CSO Insights to understand the position of Sales Enablement and the key ways this role impact within an organization.

Blog Social Selling Training

Implementing Social Selling: 4 Things Nobody Dares To Speak About

4 Things Nobody Dares To Speak AboutWhile Social Selling gains steam and mindshare with company leaders, very few of them are approaching the subject in a strategic way.

Peter O’Neill of Forrester says it clearly, “Mandating that your sales teams use their social networks to meet sales goals will ultimately backfire! Instead, you must partner with your sales organization and put processes, tools, and content in place that will enable them to tap into their social networks without making dramatic changes to their existing work.”

Despite this, however, there are some glaring facts that many aren’t aware of on the implementation side. So, whether you’re in sales, marketing or enablement, the list below serves as your binoculars so that you enter into the world of Social Selling with more purpose.

Blog Uncategorized

5 Items to Discuss at Your Next SMarketing Meeting