As a sales professional, you’re probably used to hearing objections from clients about why they can’t or don’t want to use your solutions. But did you know that Social Selling can help you to get past those objections and close the deal? Here are some of the most common sales objections, and how Social Selling can tackle them.
Social Selling is having a massive impact in the way world-class sales team’s operate and grow revenue. According to Aberdeen, 73% of salespeople using Social Selling as part of their sales process outperform their peers. But what makes a great social seller? What do social sellers do? How do they align with the modern buyer?
There’s a huge problem that I’ve noticed time and time again with most sales kickoffs.
At these events, the sales leadership and sales enablement teams are spending two to three days on company product training. This means that the majority of time is spent diving deep into the minute details of your own products and services. Now you may be thinking that this is a positive thing, and may be wondering what’s wrong with this picture?
Meet some one who is attributing 30% of his revenue from social: Jack Kosakowski.
He’s a Regional Sales Manager at Act-On Software and uses social to convey his knowledge and expertise. Jack had a meteoric rise in our circles due to his commitment and gained over 10,000 Twitter followers in months.
Your buyer has changed and with that, you might be finding it difficult to sell with traditional methods. As good as a sales professional you are, not acknowledging the modern buyer can be detrimental to your sales goals and career. No fear though, learning from your failures will lead to success. This is how greatness is born. Sometimes you just need to light a fire to kickstart your success and hopefully warm up your cold calls.
Always be closing, remember when that was the motto? The day of the cold calling, pushy, aggressive salesperson is over. Salespeople as we knew them are bound to disappear. Why is that? Because the buyer has changed. You’ve heard that statement before but it’s time to take action.