The term Social Selling usually drums up the thoughts of just LinkedIn tips and features (e.g. LinkedIn Sales Navigator, Trigger Selling, InMails, groups, etc). However there’s a bigger picture to successful Social Selling, it incorporates a lot more in an organization such as different platforms and strategies like marketing alignment, CRM integration, and measurement tactics.
According to BuiltWith, 29,641,192 active sites across the web use Google Analytics to track and report on traffic. Since it launched in 2005, Google Analytics has become the undisputed king of analytics tools.