Sharing content and engaging with potential clients on Twitter (the world’s second largest social network) has become a must for sales professionals. But many sales reps aren’t using Twitter correctly, which means lost conversations and opportunities. If you truly want to grow your client base and maximize your success, avoid these common Twitter mistakes that will negatively affect your both your network—and your bottom line.
If you’re satisfied with your pace on the content marketing journey, read no further.
By now, you already know what the best practices are for Social Selling on LinkedIn and how to kickstart a successful routine. To compliment this, we’ve also crowd sourced more than 50,000 salespeople all over the world on the most popular tactics for general LinkedIn etiquette.
The B2B marketing landscape is ever-evolving and ever-changing, making it ever-tricky to stay on the cusp of trends and tactics. Fortunately, there are plenty of great resources that aim to help us B2B marketers do just that!
What a year it has been, It’s hard to believe that it’s actually been a little over a year since I joined Sales for Life and started my journey to Social Selling success. In case you missed it, I’ve documented my past successes as a social seller at the 2 week and 3 month marks. Now one year later as I look back, all I can say is, my my, how time flies!
It’s no secret that Marketing Automation is being adopted by many organizations as an essential tool to nurture and manage leads, and streamline many marketing activities.
How are you challenging yourself to learn about your buyer’s needs – are you asking yourself, “so what, who cares?” before every market interaction? You decide to learn, act, or do nothing. Don’t accept your company’s self-serving agendas as good enough – we must do better, the market demands it and for good reason.
Marketers are always thinking about ways to convert visitors with content.
Companies are at an all-time low with CRM adoption. Their sales teams rarely use the “software stack” they’ve been given, yet they pile on more sales tools to solve complex issues. You’re telling me that it’s better to apply a sales tool to a sales rep (like giving them a calculator) than to teach them to think through the equation (head math)? If so, my old Finance 200 professor would freak out right now.
I’m willing to bet that very few people have read a blog post, spotted a typo and said, “Well, I guess I’m out of here.”
But I’d put even more money down for every reader who has visited a blog post and left because they were confused, intimidated, overwhelmed, or saw no immediate value.