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Sample – How To Post

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INTRODUCTION:

Your “how to” blog post should teach the reader how to do something by breaking it down into a series of steps.

Begin your blog post by explaining what problem you are going to solve through your explanation and be sure to include any relevant keywords. Add in a personal story to establish your credibility on this topic. And make sure to end your blog post with a summary of what your reader will gain by following your lead.

Need some inspiration? Check out these “How-To” examples from the HubSpot blog:

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Blog Sales Sales Advice Sales Enablement Social Selling

The 1 Trend That Sales Enablement Isn’t Focused On…Yet [Video]

Markets, economies, company strategy are all highly influenced by trends. And one of the biggest driving factors in these decisions is demographics.

While in high school, I worked part-time as a lead generator for a Financial Advisor named Grant (I’m leaving the last name out). He was able to achieve very lucrative returns for his investors. His secret was investing with the tide. He invested in companies that were tied to the aging Canadian population.

The result? He made a KILLING.

I’ll never forget Grant and his strategy. He didn’t claim to be the smartest guy in the room but he was brilliant at picking out the demographic trend that most were missing.

Check out this video to learn more.