Nobody likes to say no. People come up with lots of creative ways to stall or put off making a decision, even when it is in their best interest to solve the problem. When you are training your sales team to become experts on social selling, one way to get them on board is to show them how new technology solves some very old sales challenges.
At the Sales Acceleration Summit earlier this year, Jim Keenan revealed that 78.6 percent of sales professionals who used social media outperformed their competition. How did they do it? Here are four of the most common sales objections along with the ways that social selling blows them away.