Social selling isn’t just for B2B sales professionals selling technology solutions. Find out how this culinary events company uses social selling to land a huge corporate account.
If you follow this blog, we’ve primarily focused on how corporate sales professionals in the B2B world are using social media to find leads and close more business.
I had some peers in the industry contact me and ask if social selling was just for B2B sales professionals selling technology or software. The short answer: it’s not. Anyone in sales can use social media to find potential buyers online and strike up conversations. You don’t need to be in any particular industry.
