LinkedIn Publishing lets sales reps find relevant content, follow thought leaders and nurtures prospects.
Which ocean should you dip your toes?
By now you know I love the new LinkedIn Publishing tool. This tool solves multiple challenges for sales rep:
1. Where can I find awesome content to share with my buyers?
2. Where can I find the influencers and “rock stars” of my industry for future content?
3. How can I create a site that nurtures my buyers on best practices?