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The Idiocy of the Second to Market Strategy

Second to Market StrategyThere are a mountain of blog posts and articles that cite the advantages of the second to market strategy. But is it really advantageous to hold off on changes that won’t hurt you?

Here’s one that makes you want to crawl back in your cave and hibernate until someone else takes a leap first. I’m not sure who came up with this saying, but it’s one that I’ve heard before that stops people dead in their tracks:

“Pioneers get slaughtered. Settlers prosper.”