Social Media “experts” love to retweet blog articles about the “5 must do’s” or the “No-No’s of social connecting” in hopes to create etiquette, order and rules. These articles add no value to Social Selling – this new evolution of sales is like the days of 1849 San Francisco (the Wild West gold rush). Creating rules and order in 1849 San Fran was the sheriff’s job, and we all saw enough westerns to realize that was an impossible and deadly task. Social Selling is too new, too powerful, too lucrative to be bound by others opinions of proper etiquette Do’s/Don’ts.
